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www. Trade Show Marketing Advice .org |
trade show marketing articles
what to do & what not to do at your booth
Wear comfortable shoes. Stand, don't sit. Smile at everyone. -
read more
designing a good trade show booth
You have 5 seconds to both get the attention of and to make an impression
on a potential prospect walking by your trade show booth. What kind of impression
do you make? - read more
using trade show giveaways
I highly recommend having some kind of trade show giveaway in your booth.
My favorite was a big bowl of Hershey kisses (almond, of course) located on a
table half way into the booth... read more
random thoughts on the upcoming election - read more
get your booth space for less
If you exhibit at trade shows to market your product or service, you probably
have several shows a year you always have to attend. For those shows,
register early. - read more
how to make your next trade show a success (3 part series):
Part I - before the show [plan, plan, plan]
One of my favorite quotes is "Failing to plan is planning to
fail." I couldn't agree more... -
read more
Part II - at the show [qualify, qualify, qualify]
It has always amazed me how many trade show booth staffers
tried to sell to everyone. I suppose they thought they could sell
refrigerators to Eskimos too... -
read more
Part III - after the show {follow-up, follow-up, follow-up]
You just got back from your trade show. You're tired,
your feet ache, and you have a pile of mail and a folder full of emails to go
through... - read more
Design Better Trade Show Display Graphics
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